By alexandra
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Marketing to Women With Premium Water

Throughout this blog, we’ve have talked about some pretty crazy things being marketed specifically to women (here and here). Well today is no exception. Nestle has come out with a premium, high-end water bottle called Resource. Trying to compete with the Fiji waters and Smartwaters of the world, Resource is what Nestle calls its first [...]

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By chris
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The Double Standard of Marketing to Women on Facebook

For those of you internet culture-savvy folks, you may have seen the recent backlash surrounding Facebook’s allowance of pro-rape fan pages (be advised, that link contains images and language people may find disturbing).

By cheryl-ball
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What Not to Wear on Market Square

Summer brings out our creative nature. Gone are the dark, heavy clothes of winter and here to stay are the bright, fun fashions of summer. And summer has definitely arrived!

By abbigail
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Marketing to Women on Pinterest

In just three years, Pinterest has encouraged us to become the baking, DIY, wonder women we really are…

By alexandra
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Five Tips for College Grads

It is that time of year again! Everyone is giddy because finals are over and graduation is here. The world is yours for the taking….